Webinar: It's a SKAN 4.0 world after all

Webinar: It's a SKAN 4.0 world after all - industry perspectives

Sep

6th

1:00pm

EDT

RSVP

7:00 PM

Session Name

Room Name

This session is going inspire you to be great!

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Sebastian Poindexter

Sr. Technology Consultant

OPENFORM

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Resource Title

Explore why the most dynamic leaders are building strategies for agile event marketing with a focus on scaling in-person and virtual events that are fast, flexible, and hyper-effective at driving meaningful connections.

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12:00-1:00 PM

Main Event

Special guest presenters

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Jake Hernandez

Chief Creative Officer

Openform

Jake Hernandez is senior director of product marketing at Openform, where his goal is to help people unlock the power of in-person events. Prior to Openform, he led global product marketing teams.

12 pm

Welcome and Introductions

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Webinar: It's a SKAN 4.0 world after all - industry perspectives

September

2023

1:00pm

–

2:00pm

EDT

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Webinar: It's a SKAN 4.0 world after all - industry perspectives

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What was covered

Watch AppsFlyer, TikTok and Picsart showcase valuable insights and tips on how to prepare for today's needs and tomorrow's possibilities when it comes to measurement and optimization on iOS.

The DOs and DONTs: tips on how to successfully adopt SKAN 4.0 to unlock its full potential
Tried and true tips from Picsart, the world's largest digital creation platform, on how to maximize campaign performance.
How to scale your iOS 14+ campaigns on TikTok and leverage AppsFlyer solutions built on top of SKAN 4.0.

Key Topics:

What agile event programs are and why they're essential

Strategies and tools for building agile event marketing

How to scale agile event programs without losing brand integrity or valuable data

Steps you can take right now to introduce agile event marketing into your business

Grab your favorite snack and tune in.

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What You’ll Learn

Watch AppsFlyer, TikTok and Picsart showcase valuable insights and tips on how to prepare for today's needs and tomorrow's possibilities when it comes to measurement and optimization on iOS.

The DOs and DONTs: tips on how to successfully adopt SKAN 4.0 to unlock its full potential
Tried and true tips from Picsart, the world's largest digital creation platform, on how to maximize campaign performance.
How to scale your iOS 14+ campaigns on TikTok and leverage AppsFlyer solutions built on top of SKAN 4.0.

What you'll learn:

The DOs and DONTs: tips on how to successfully adopt SKAN 4.0 to unlock its full potential

Tried and true tips from Picsart, the world’s largest digital creation platform, on how to maximize campaign performance with SKAN 4.0.

What You’ll Learn

Watch AppsFlyer, TikTok and Picsart showcase valuable insights and tips on how to prepare for today's needs and tomorrow's possibilities when it comes to measurement and optimization on iOS.

The DOs and DONTs: tips on how to successfully adopt SKAN 4.0 to unlock its full potential
Tried and true tips from Picsart, the world's largest digital creation platform, on how to maximize campaign performance.
How to scale your iOS 14+ campaigns on TikTok and leverage AppsFlyer solutions built on top of SKAN 4.0.

What you'll learn:

Your Hosts

Roi Tamir

Product Manager

AppsFlyer

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Annie Wang

Senior User Acquisition Manager

Picsart

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Itai Kafri

Global Product Marketing

TikTok

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Schedule

12 pm

Welcome and Introductions

1 pm

Plenary Session

2 pm

Roundtable Discussion: “What Makes an Effective Virtual Event?”

Venue

In this webinar, we will present key SKAN 4.0 challenges from the perspective of advertisers, ad networks, and measurement partners and offer strategies to overcome these obstacles and adapt to the evolving mobile marketing landscape.

Your Hosts

Jake Hernandez

Chief Creative Officer

Openform

Jake Hernandez is senior director of product marketing at Openform, where his goal is to help people unlock the power of in-person events.

Leo Di Salvo

Sr. Technology Consultant

Openform

Leo Di Salvo is the Senior Technology Consultant at Openform, where his goal is to help people unlock the power of in-person events.

Run of show

12:00PM

Webinar Begins

Opening remarks from your hosts

12:15PM

5-Tips

5 Tips for Creating Virtual Events

12:45PM

Closing

Final remarks from your hosts

Grab your favorite snack and tune in.

Pro Tip:

First, watch the video to learn how to use this type of theme. Then, replace the iFrame embed code of the video below by clicking into it and clicking on the "Embed Options" tab on the right. Hide this element when you're finished.

Need more help? Here are some great Help Center articles regarding embed best-practices:

How do I resize an iFrame?

What's the difference between iFrame elements and Video elements?

How do I embed webinars or livestreams using an iFrame element?

What can I embed using an iframe into Splash?

Resource List

A Guide to Agile Event Programs that Can Survive Anything

Download

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Crisis Mode: Ideas for Managing Events in Challenging Situations

Learn strategies, experiences and lessons learned from top event marketing leaders who have walked through the fire more than once and lived to talk about it.

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How to Build a Rock Solid Agile Events Program

The old way of doing event marketing—a large, inflexible investment in a small number of tentpole events—doesn't fit into a business world that demands adaptability and speed.

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See you online.

AppsFlyer

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Watch AppsFlyer, TikTok and Picsart showcase valuable insights and tips on how to prepare for today's needs and tomorrow's possibilities when it comes to measurement and optimization on iOS.

The DOs and DONTs: tips on how to successfully adopt SKAN 4.0 to unlock its full potential
Tried and true tips from Picsart, the world's largest digital creation platform, on how to maximize campaign performance.
How to scale your iOS 14+ campaigns on TikTok and leverage AppsFlyer solutions built on top of SKAN 4.0.

RSVP

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September

2023

1:00pm

Lucy Hernandez

Chief Creative Officer

Openform

Lucy Hernandez is senior director of product marketing at Openform, where her goal is to help people unlock the power of in-person events. Prior to Openform, she led global product marketing teams.

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